Tag Archives: TheStreet.com

TheStreet TV

The Street TV honored with Webby Award


TheStreet TV has been named an official honoree in the Best News & Information Channel category in the 18th Annual Webby Awards.

The Webby Awards, presented by the International Academy of Digital Arts and Sciences, is the leading international award honoring excellence on the Internet.

TheStreet TV is TheStreet’s digital video channel that offers viewers over 100 videos each week including business and financial news updates, interviews and in-depth market analysis. Videos are available via nine different topic channels and strive to educate and inform personal and institutional investors worldwide.

“TheStreet TV has ramped up production over the past year with a strong focus on both the quality of video and content for our audience, so it’s a thrill to have that work recognized by the premiere awards in the space,” said Ruben Ramirez, head of video for TheStreet, in a statement.

Also honored was Bloomberg Law and The Wall Street Journal’s WorldStream. See all of the honorees here.



TheStreet web

How financial news websites pay their contributors


Ricardo Bilton of Digiday writes about how some financial news sites are recruiting and paying contributors for their content.

Bilton writes, “Financial News site The Street is a relative newcomer to the contributor network game. Since introducing its writers program two months ago, it has attracted 100 writers, a number it hopes to triple by 2015.

“While all of its contributors start unpaid, The Street has built its system so that successful writers can work their way into paid channels. When writers get 20,000 pageviews per week, The Street pays them $20; 40,000 weekly pageviews gets them $40, and so on. Really successful writers can get pay comparable to The Street’s full-time staff.”

“Like Seeking Alpha, The Street pitches contributors on more than just a way to earn a quick buck. ‘Part of our pitch is we’re going to be putting them up with our veteran editors so they get experience working with real journalists and learning how to put together leads and include information that makes the story work,’ said Bill Inman, editor-in-chief of The Street.

“The vetting process here is thorough. The Street requires that contributors submit profile photos, offer references, and sign contracts. It’s also looking for people who ‘really know their stuff,’ not broad generalists, said Inman.”

Read more here. Seeking Alpha CEO David Jackson has tweeted about this issue here.


TheStreet.com to pay contributors based on page views


TheStreet.com is expanding its contributor platform to deepen its coverage of markets as well as to expand the breadth of topics covered by the web site.

“While our principal focus is stocks and bonds, we’re looking for commentary, opinion and news about the most engaging, important and compelling companies and businesses in both the U.S. and the world,” said deputy managing editor Leon Lazaroff in am email to Talking Biz News. “In addition, we’re looking for insights and analysis on high-tech, media, the TV and film industries, the business of sports, the dynamics of the energy and banking sectors.”

TheStreet has been a springboard for dozens of journalists throughout the years. The list includes Herb Greenberg, Paul Kedrosky, James Altucher, Dave Kansas, Doug Kass and many others.

The pay for contributors is based on page views per article. A contributor that receives 20,000 page views for one article in a seven-day period will be paid $20. An author that receives 40,000 page views for one article in a seven-day period will be paid $40. And a contributor that writes an article that receives 60,000 page views in a week will be paid $50.

In an email on Monday, CEO Elisabeth DeMarse wrote, “Our goal is to attract smart, influential writers, analysts and money managers to augment the work of our newsrooms, and who want to be a part of our mission. This is an important initiative personally led by Jim Cramer to attract the best and brightest stock minds to join our publisher platform.”

To register as a contributor, go here. Additional information can be found here.



All information involving pay is contained there.


TheStreet seeks acquisitions, contributing writers


The following comments were made by TheStreet.com chief executive officer Elisabeth DeMarse during the company’s fourth-quarter conference call on Thursday:

We continue to aggressively search for attractive targets. A recent study by BDO reported that pricing and availability of quality targets are top challenges for private equity funds in 2014. We too are finding that pricing is also affecting us and our search for targets. So the pace of completed acquisitions may not be as rapid as we would like. Having said that, we hope to complete at least one significant acquisition in 2014.

In closing, I would like to announce an important initiative for 2014, which is our contributor program, also known as Indefatigable. Our goal is to attract smart influential writers, analysts and money managers to augment the work of our newsrooms, and who want to be part of our mission. This is an important initiative lead personally by Jim Cramer to attract the best and brightest stock minds to join our publisher platform. By publishing on our platform, smart research can be amplified to TheStreet’s 95,000 Twitter followers, Jim Cramer’s 730,000 Twitter followers and our 122,000 Facebook fans. The Indefatigable contributor platform returns us to our roots and original vision where TheStreet served — stood for bringing smart, independent Wall-Street-quality equity analysis to main street.

In addition to attracting new contributors, we’ve launched blogs for our writers, providing us with another avenue for reaching our audience. We’ve launched blogs for Stephanie Link; for Herb Greenberg, as a complement and lead generator for Reality Check; and for Adam Feuerstein, who is our award winning biotech reporter. Beyond the launch of our Indefatigable CMS, we don’t expect any big strategic changes, but expect to see an accelerated pace or improvement internally that will ultimately be reflected in the performance of the company.

Read the entire transcript here.


TheStreet.com reports fourth-quarter profit


TheStreet.com, which operates a series of financial news sites, reported a fourth-quarter profit of nearly $213,000 compared to a loss of $2.2 million in the same quarter of 2012.

Revenue in the fourth quarter of 2013 was $14.8 million, an increase of 7.1 percent from $13.8 million in the prior year period. Subscription services revenue in the fourth quarter was $11.4 million, an increase of 9.7 percent compared to the prior year period.

The increase in subscription services revenue was primarily due to organic growth in subscription newsletters and The Deal, as well as revenues from the DealFlow acquisition. Media revenue in the fourth quarter was $3.4 million, a decrease of 0.9 percent compared to the prior year period.

The New York-based financial news company brought in new management in 2012 in an attempt to reverse its fortunes. CEO Elisabeth DeMarse and editor in chief William Inman have overhauled the company.

Operating expenses in the fourth quarter were $14.6 million, a decrease of 8.9 percent compared to the prior year period. Excluding restructuring and other charges and gain on disposition of assets, operating expenses decreased 5.9 percent compared to the prior year period.

For the year, TheStreet reported revenue of $54.5 million, a 7.4 percent increase. The net loss for the year was $3.8 million compared to a net loss of $12.7 million in the prior year.

The number of paid subscriptions for the company at the end of the year was 78,400, an increase of 20.9 percent from the prior year and 5.3 percent sequentially.

Read the earnings release here.

NBR set

TheStreet.com to sponsor “Nightly Business Report”


TheStreet.com announced Wednesday that it will sponsor the public television show “Nightly Business Report” during the first quarter of the year.

The sponsorship will span 62 episodes through March 31, each featuring two 15-second funding credits at the beginning and end of the show.

“The first quarter of the new year will undoubtedly be an exciting one for the world of financial news – and what better way to stay in front of it than to support the longest-running business television program in the country?” said Elisabeth DeMarse, CEO of TheStreet, in a statement. “TheStreet is thrilled to continue offering its seamless combination of authoritative advice and latest news to Nightly Business Report’s audience.”

TheStreet’s sponsorship campaign will highlight Action Alerts Plus. the exclusive home of Jim Cramer’s multi-million dollar charitable trust portfolio, where subscribers receive alerts before each trade.

“Nightly Business Report” is co-anchored by Tyler Mathisen and Susie Gharib and produced by CNBC.


Investor vows to shake up TheStreet.com


Activist investor Spear Point, after failing to persuade The­Street.com to force Jim Cramer to write exclusively for the website, vowed Tuesday to continue the fight to shake up the company.

Josh Kosman of The New York Post writes, “Ron Bienvenu, CEO of the activist hedge fund, told The Post he is considering a proxy fight for two seats on the board.

“Spear Point wanted TheStreet to force Cramer to choose between his CNBC gig and writing for the site and its newsletters.

“Last month, Cramer, who sits on TheStreet’s board, signed a new four-year contract that will pay him $2.8 million a year, up from his current $1.5 million, according to a regulatory filing.

“TheStreet is also paying him a $3 million signing bonus spread over four years.”

Read more here.

JiM Cramer 2

Cramer signs new contract with TheStreet.com


TheStreet.com announced Tuesday it has entered into a new four-year agreement with Jim Cramer, the company’s co-founder and markets contributor.

This agreement is one year longer than his previous contract, which was set to expire in December 2013.  Cramer will continue his role as  chief markets commentator for TheStreet.com, continue trading his multi-million dollar Charitable Trust portfolio at Action Alerts Plus and publishing his blog three times daily on Real Money.

The new agreement is effective Dec. 1, 2013, and will expire on Dec. 31, 2017.

“The Company greatly benefits from the many contributions of our founder, Jim Cramer, the most recognized personality in financial media and a true market savant,” said Elisabeth DeMarse, chairman, president and CEO of TheStreet, in a statement.  “Jim Cramer’s continued commitment to TheStreet and eagerness to renew his contract for a longer period than the last agreement is strong validation of the strategic direction of the Company.  Harnessing Jim’s digital rights enables our Premium Subscription division to drive greater revenue, expand our video offerings, and launch new products to support organic growth.”


Forbes Cover

A business news rollup strategy


Felix Salmon of Reuters argues that someone — he suggests Yahoo — could purchase Forbes, Business Insider, TheStreet.com and SeekingAlpha.com and great a financial news powerhouse.

Salmon writes, “The companies are complementary in many ways. Forbes has a big ad-sales base, as well as a storied brand name, a large events business, and a valuable network of thousands of editorial contributors; it is also furthest along in terms of building a strong native-advertising franchise. Business Insider has growth, attitude, aggression, speed, and by far the most web-native newsroom in financial media. It knows what people want to read, and it is extremely good at providing exactly that. TheStreet, meanwhile, has an enviable list of stock-market investors who are willing to spend serious amounts of money on newsletter subscriptions; it also has a very sophisticated video setup, and last year spent $6 million buying The Deal, which reaches pretty much everybody who matters in the New York financial industry. And Seeking Alpha has managed to build up an extraordinary base of reader-contributors, who between them provide some of the most timely and sophisticated stock-market analysis on the web.

“The big question is, of course: who has $700 million to spend on such a roll-up, as well as the managerial and technological nous to get them all to play nicely together? The facile answer is: anybody who can afford to spend $400 million on Forbes alone can afford to spend $700 million on something which is much more likely to make a real impact. But still, we’re talking about real money here. Which means that one company in particular springs to mind as the place which could put a deal like this together: Yahoo.

“Yahoo already owns Yahoo Finance, which is by far the most valuable financial property on the web. (It’s also, for my money, the single highest-quality product that Yahoo owns.) Yahoo is also in acquire-and-expand mode right now, buying up anything with buzz. $700 million is less than two-thirds what Marissa Mayer paid for Tumblr; she has $1.8 billion in cash alone, and might well come into even more, depending on what happens with Alibaba. On top of that, Yahoo Finance could provide the kind of readership and quality data services that all of the rolled-up companies would kill for: it has the makings of a great platform on which to build a truly formidable financial-media competitor.”

Read more here.


TheStreet.com seeks digital editor


TheStreet.com is seeking a finance, technology and current events news writer to provide real-time coverage to a sophisticated audience.

The news writer will be responsible for sifting through a deluge of financial information generated each day by corporations, lenders, government agencies, asset managers, debt/equity analysts and other financial news agencies to cull out items of interest for our experienced readers.

The news writer will work closely with TheStreet’s newsroom personnel to identify content relevant to the target audience and produce original content through analysis or synthesis of existing stories. The result will be a continuously updated, tightly focused concise news content that will be pushed to TheStreet’s audience throughout every trading day.


• Bachelor’s degree in a relevant field

• Excellent writing, grammar and analytic skills

• Ability to very quickly churn out error-free content

• Knowledge of financial markets

• Be a quick reader and writer, with the ability to churn out 10-15 short-form articles/day

• Supportive attitude and the ability to function well in a team environment

To apply: Please send your resume, writing samples and salary requirements with “Digital Journalist” in the subject line to resumes@thestreet.com.