Why Bloomberg is starting a channel on Twitter

Keith Grossman, global chief revenue officer of Bloomberg Media, spoke on the Digiday Podcast about why the financial news operation is starting a video channel on Twitter. Here is an excerpt: Why Bloomberg works with Twitter “For us, when we did all the research and we saw all the success that we had with Twitter […]

Bloomberg’s Twitter network to produce eight figures in revenue in first year

Bloomberg’s new Twitter network will launch on Dec. 18 with six founding partners, leading to Bloomberg securing eight figures in revenue in its first year, reports Sara Fischer of Axios. Fischer writes, “Bloomberg is hiring around 50 people to staff the new project, which will exist as the first 24-hour social news network on Twitter. […]

Dow Jones launches NewsPicks with Japanese company

Dow Jones & Co. chief executive officer William Lewis sent out the following announcement on Monday: Dear Colleague, Central to the Dow Jones mission is guiding people to high-quality content created not only by our own newsrooms, but also journalism produced by other respected sources. That is why I am delighted to announce the launch […]

What The Economist learned by posting on Snapchat

Matteo Moschella, a social media fellow at The Economist, writes about the publication’s experience of posting content on Snapchat, which began one year ago. Moschella writes, “The most popular edition so far, ‘How Well Do You Know Your Presidents?’, which coincided with Donald Trump’s inauguration, reached more readers in a week than Economist.com does in […]

Wired revamps mobile site to improve page speed

Wired magazine is revamping its mobile site in a bid to improve its page speed, reports Ross Benes of Digiday. Benes writes, “Today, Wired is introducing a so-called Progressive Web App, which is a Google-backed protocol that lets web developers build mobile sites that load quickly like an app. Wired plans to make it available […]

Quartz’s iPhone app now includes augmented reality

Quartz’s iPhone app just received a big update that now includes augmented reality as a new way to cover business news. Product manager John Keefe writes, “Take this item about the Cassini spacecraft, for example. The tiny ship crashed into Saturn last week after making several important discoveries over the past 20 years. “As this […]

The Economist has added 1 million followers with Line

Lucinda Southern of Digiday writes about how The Economist has added 1 million followers using the Asia app Line. Southern writes, “The Economist’s social media team of 10 people usually all contribute to posting to each social platform. But Line has a dedicated team of two or three people working on it because its audience is […]

Zalatimo of Forbes on the future of video

Salah Zalatimo, head of product and tech at Forbes, joined members of Digiday+ on Thursday for a Slack town hall. Here are some excerpts: Vertical video “I see vertical video as the future of mobile video. We have seen 15 to 25 percent higher click-to-play on vertical video. We are currently reformatting some of our […]

Cheddar to air on JetBlue, AirAsia flights

Business news channel Cheddar has struck a deal where its shows will now air on JetBlue and AirAsia flights. The content can be accessed through the airlines’ wi-fi portals, available to all passengers with an enabled device. Cheddar has been available on AirAsia for the last month and premieres on JetBlue on Thursday. Available content […]

Quartz has created a bot that can break news

Financial news site Quartz has created a bot that can break news, reports Ricardo Bilton of the Nieman Lab. Bilton writes, “At the Online News Association conference next month, Quartz plans to unveil a suite of Slack-based tools designed to simplify the process of creating bots to follow certain pages or data. With the tool, a local […]