Tag Archives: Marketwatch

Twitter Marketwatch

How Marketwatch uses polls of its readers to report stories


A Marketwatch.com story last week about investing in the Twitter initial public offering originated from a poll that had run earlier in the week that allowed folks to leave an email address if they wanted to be contacted by a reporter.

It’s a reporting tactic that can be useful during a time when all journalists, and not just business journalists, are strapped for time when it comes to gathering information.

Jonnelle MarteJonnelle Marte is a reporter for MarketWatch covering health care and employment issues, and she was the writer for the story. She is also a main contributor to Tax Watch, MarketWatch’s blog on taxes. Previously, Marte covered fixed income and investing for the site and other personal finance topics for The Wall Street Journal.

Laura Mandaro is markets editor for MarketWatch, responsible for the site’s real-time markets copy and an editor of its blogs, and she oversaw the story. Mandardo previously was a feature editor and corporate reporter for the site. In her former life as a newsprint reporter, she worked at Investor’s Business Daily and American Banker.

Talking Biz News spoke by email with Mandaro about the story and about the reporting technique. What follows is an edited transcript of that conversation.

How did the idea come about to post the poll?

We’ve been using these polls on our Tell blog and Capitol Report blogs for a while to get readers’ views on a hot topic, particularly one where we’re spending extra effort on explaining what the event or subject means for a retail investor or consumer, or where we think there may be divergent views.

For instance:

Often our polls are multiple choice, using an in-house poll creator. Or, if we wanted to allow longer answers, we used Google Docs to create the poll. Then we published the interesting, though not scientific results, as part of our coverage.

We had never included a field that allowed readers to give us their contact information if they wanted. The Twitter poll was the first time.

What was the discussion like about asking readers for contact information?

For a while, we’ve been discussing how to bring an old newspaper feature – often called something like “Your Say” – into the digital era. Many of us worked at or grew up reading newspapers that would regularly include a column of readers’ quotes and their photos about a subject, which might be as local as a new proposed highway entrance or as global as the war in Iraq. These readers typically had agreed to share their views with the newspaper from time to time on any subject – in other words, they were a self-selected group of super-users.

We wanted to tap into MarketWatch’s own super-users. That is, the more engaged readers who would to take time to respond to polls.  In particular, we were looking to give the personal, anecdotal side of investing stories that too often just quote professionals. MarketWatch mutual funds columnist Chuck Jaffe had a lot of good ideas on this.

Were you surprised at the volume of responses?

Yes, happily so!

How did you decide which readers to contact?

Laura MandaroJonnelle knew we wanted to frame the discussion around how people’s experience with Facebook stock may have impacted their expectations for Twitter, so she went through and categorized the responses into groups that she thought would have interesting responses.

People who had owned Facebook stock and said they didn’t want to own Twitter stock, people who didn’t own Facebook stock but wanted to own Twitter stock, and so on. Then Jonnelle emailed a bunch of those people to learn more about their individual experiences.

Was anything done to verify the people were who they said they were?

Jonnelle made sure the names given matched their email addresses and information on websites for companies they said they worked for.

What was the reaction from inside the newsroom?

We’re a very collaborative newsroom. When reporters and editors see something new, they reach out to the creator and ask how they can do it. Eventually the skill set spreads. For instance, telling a story with embedded tweets and other social media used to be a specialized skill. Now most reporters do this regularly. We share a lot of wikis and use join.me’s (and the plain-old telephone!) to share anything we think is cool.

Is this something that Marketwatch plans to do again?


What type of stories do you think this works best for?

Stories where we think our readers are not only interested in the subject, but likely to be engaged in the activity as well. Planning for retirement and buying a home are some obvious possibilities. But I’d also try this on a feature about bitcoin trading, for instance.

What type of stories will it not work well with?

Not sure we have a good answer for that. The biggest constraint, as ever, is time.

Dan Gallagher

Marketwatch’s Gallagher joining WSJ’s “Heard on the Street”


Liam Denning, an editor for the “Heard on the Street” column of The Wall Street Journal, sent out the following staff announcement Monday:

We are pleased to announce that Dan Gallagher is joining the Heard on the Street column, writing financial commentary on the technology sector.

Dan joins us from MarketWatch, where he has been tech editor since July 2007. As well as overseeing tech coverage there, Dan led the creation of a data news team and has covered everything from Apple to the video-games industry. His years of experience take in the birth of the smartphone industry as well as the decline and fall of those companies that pioneered it.

A native Californian, Dan began his career in San Diego at the Daily Transcript, where he covered tech and biotech.  Prior to joining MarketWatch, he wrote for the East Bay Business Times, where he reported on Bay Area tech firms, including Oracle’s colossal battle to buy PeopleSoft. He is a graduate of Brigham Young University.

Dan will remain based in San Francisco, and will begin writing for the Heard in early November. You can follow him on twitter at @MWDanGallagher

Please join  us in welcoming Dan to his new role.

Marketwatch logo

Marketwatch.com seeks financial reporter


MarketWatch seeks a sharp, energetic, Internet-savvy financial reporter to cover a range of markets from its New York headquarters. The ideal candidate will have some experience as a business journalist, particularly in a real-time environment, and a background that reflects the ability to develop sources, cover breaking news and write enterprise stories, and to tell stories through and about data. Understanding of stocks, commodities, bonds and/or currencies is a plus.

We’re looking for writers who are enthusiastic about being part of a fast-paced, flexible group of reporters who thrive on the pulse of financial markets – from 400-point swings in the Dow to hedge-fund battles over a single stock – and want to relay that excitement to our retail-investor readers. Candidates should be ready to tell those stories through a range of media, including blogs, social media, straight news reports, long-form features and data visualizations. Importantly, we’re looking for reporters who want to help shape the next phase of digital journalism. Interested candidates should include a cover letter that includes social media handles and why they’re interested in MarketWatch.

Please attach a resume, cover letter and three to five published clips to your online application.

Dow Jones: Making Careers Newsworthy

At Dow Jones our Managers work to meet our equal opportunity and affirmative action objectives and our Employees help to foster a professional, welcoming and encouraging environment. EOE/AA/M/F/D/V

To apply, go here.

Marketwatch logo

MarketWatch seeking radio anchor


MarketWatch Radio Network is seeking a full-time anchor for its Washington, D.C. newsroom.

Must work independently and file interesting, accurate, up-to-the-minute, precise, unbiased reports. Will also conduct interviews with CEOs, newsmakers, economists, and consumer experts. Must handle breaking news without breaking a sweat in award-winning newsroom. Network or major market experience preferred.

Must write own copy, handle tight deadlines, file multiple newscasts an hour, operate own equipment, and gather audio. Social media skills a HUGE plus.

Please send resume and air sample to John Wordock, executive editor, WSJ & MarketWatch Radio Networks, John.Wordock@DowJones.com.

Marketwatch logo

Marketwatch.com looking for London reporter


MarketWatch is looking for a Web-savvy financial journalist whose primary duties will include maintaining a daily premarket blog that aims to be the authority in what investors need to know before the U.S. opening bell. The position is based in London.

The ideal candidate should have a strong understanding of investing and trading concepts, a flair for writing with humor and insight, a track record in source development, and thorough understanding of and active engagement with social media.

Creativity, a proven hunger to pursue news and engage and expand audiences, and an interest in exploring the next frontiers of digital journalism are big pluses.

Résumés should highlight experiences that match the above characteristics and include professional social-media handles. Candidates should send CV and cover letter to Laura Mandaro at LMandaro@marketwatch.com.


How the WSJ and Dow Jones plan to build a digital-first newsroom


Almar Latour, executive editor at The Wall Street Journal, Dow Jones Newswires and Marketwatch.com, leads the project of building a global, digital-first newsroom.

Here are excerpts from a Q&A he did with the company’s public relations staff about the changes:


We had two separate units, one focusing on professional real-time readers, the other a daily newspaper. Each had its own revenue stream, its own news agenda, its own team, and even its own headquarters and bureaus around the world.  The two organizations did not coordinate very well, if at all. Reporters from each news teams would cover the same news events, talk to the same sources, compete for the same news.


In the digital age, traditional borders between our businesses disappeared. All stories are digital, some are print. We have to practice “total journalism”: Tell our stories, break news, offer our unique analysis in the most suitable way for any platform, at the most suitable time for all our global users.


We have a single global news management team for all our platforms under Gerry Baker, our editor-in-chief. We’ve also refocused our coverage on core areas, routing more talent and resources to areas such as Markets, Central Banks, Economy, Technology, Politics and Policy.  We are recruiting the best journalists in their field.


Create a  unique, global, 24/7 real-time news organization that serves both consumers and professionals anytime, anywhere. To do that we have to strengthen our global network of expert reporters and editors.

Read more here.

Glenn Hall

Hall named editor of Marketwatch.com


Wall Street Journal managing editor Gerard Baker sent out the following announcement on Monday afternoon:

I’m delighted to announce that Glenn Hall is appointed MarketWatch Editor.

Glenn is exceptionally well qualified for the position. He is an entrepreneurial journalist with a rich history in real-time financial markets and business coverage. He joins MarketWatch from the start-up news website TheBlaze.com, where he has served as managing editor for news since July 2012. During his time there, he helped nearly triple the audience to almost 18 million unique monthly visitors in August. Before that, Glenn worked at TheStreet for four years, rising to become its Editor-in-Chief.

He also worked for The Orange County Register as Chief Innovation Officer and Deputy Editor. He spent a decade with Bloomberg News, where he led the political and government coverage in Washington, D.C. and held various team leader positions. He was Bloomberg’s Amsterdam bureau chief and deputy bureau chief in Frankfurt, where he started as a reporter. He began his career as a reporter at the Journal-Gazette in Indiana, covering business, health and environmental issues.

Glenn will be based in New York and report to Almar Latour, Executive Editor.

Please join me in wishing Glenn great success in his exciting new assignment.

Christine Rexrode

Rexrode leaving AP for Marketwatch


Christina Rexrode, who has covered retail and banking for the Associated Press for the past two-and-a-half years, has resigned to accept a job covering banking for Marketwatch.com, the Dow Jones & Co. property.

AP business editor Hall Ritter sent out the following message to the staff:

Sorry to report that Christina Rexrode will be leaving us later this month to join MarketWatch as a banking reporter. Christina joined us from Charlotte as a retailing reporter in early 2011 and moved over to the money team last year to cover banking and help out on markets coverage. She has delivered many fine stories that were written with verve. We’ll miss those stories, as well as Christina’s presence in the newsroom.

Please join me in wishing her the best in her new job.

She joined the AP in March 2011 after covering banking for the Charlotte Observer. She had worked there for slightly more than three years. While there, she wrote about everything from shareholders’ fight to block the sale of Wachovia to Wells Fargo to what fewer banks means for consumers, from perks for Bank of America directors and executives to the fall of CEO Ken Lewis.

Before that, Rexrode worked at the St. Petersburg Times in Florida, writing business stories and working on the copy desk.

She is a graduate of UNC-Chapel Hill.

Money stacks

It’s pay raise day for Dow Jones business journalists


The following was sent out by the Independent Association of Publishers’ Employees/The Newspaper Guild to its Dow Jones & Co. members, which includes reporters at The Wall Street Journal, Dow Jones Newswires, Marketwatch.com and Barron’s:

Today — Monday, July 1 — is the effective date for wage increases provided by our IAPE contract. Eligible employees must receive the largest of three possible pay hikes: a 2% compensatory increase, a $20 per week minimum-dollar increase (for employees currently paid less than $1,000 per week), or a scale increase for employees progressing through our introductory scales.

And if your manager wants to pay you more as a merit increase, there’s nothing in the contract that prevents her or him from doing so.

While new rates of pay take effect Monday, you won’t see a change in your take-home pay until at least the July 25th pay date, or maybe even later in August. However, retroactive payments will be made at that time.

We would also like to take this opportunity to remind you all that this week’s holidays — Today is Canada Day and a holiday for IAPE represented employees working in Canadian cities and Thursday is Independence Day for those of us working in the United States — are both recognized by the IAPE contract. If you are assigned to work on your holiday, make sure you file for your extra compensation.

Ian Salisbury

Marketwatch reporter Salisbury leaving for Money


Ian Salisbury, who writes for Dow Jones & Co.’s Marketwatch.com site, announced Friday to his colleagues that he is leaving the organization.

“After almost 10 years, today is my last one at Dow Jones,” said Salisbury in his note to his co-workers. “Next month, I will be writing for Money magazine.”

Salisbury said in an email to Talking Biz News that he will cover investments at Money,

Before coming to MarketWatch, Salisbury was a staff writer for SmartMoney magazine, which had its print publication shut down last year, and a columnist for Dow Jones Newswires.

At Dow Jones, Salisbury wrote about investments including exchange-traded funds and separately managed accounts. He joined Dow Jones Newswires in 2003. Previously, he was editor of Asset Finance International, a Euromoney PLC publication.

He has a master’s degree in journalism from Northwestern University and a bachelor of arts from Columbia University.