Tag Archives: Financial Times

Financial Times builds its brand, which adds subscribers

by

James Rainey of the Los Angeles Times writes Wednesday about how the Financial Times has been building its circulation by, among other strategies, holding conferences and meetings.

Rainey writes, “Although it won’t reveal just how much it’s making, the 550-journalist news outlet (roughly the same staffing as the Los Angeles Times) has also profited and strengthened its high-end brand by hosting more than 50 meetings and conferences a year. They dot the globe, from Monaco to Beijing.

“The Business of Luxury Summit, now in its sixth year, has become the flagship event, and a handsome moneymaker because of tony sponsors like Jaguar and Lebua Hotels & Resorts and support from about 350 ‘delegates,’ who pay from $2,200 to $3,195 to spend two days with business icons like Diane von Furstenberg and Leonard Lauder, chairman emeritus of the Estee Lauder Cos.

“Also on the agenda this Monday and Tuesday at the Beverly Hills Hotel — Disney boss Robert Iger, Creative Artists Agency poohbah Bryan Lourd, Calvin Klein Chief Executive Tom Murry, Van Cleef & Arpels exec Nicolas Bos and Jimmy Choo founder Tamara Mellon.”

Read more here.

The other Helen Thomas still working as business journalist

by

Dean Rotbart of TJFR and NewsBios writes Monday about Helen Thomas, the business journalist for the Financial Times, not to be confused with Helen Thomas, the former Hearst Newspapers columnist and White House correspondent who resigned last week.

Rotbart writes, “The younger Helen Thomas, who based on looks alone is well less than half the age of the elder Thomas, is a graduate of Oxford University and in 2003 was named a finalist in England’s Best New Journalist of the Year competition for her work at a business weekly, Property Week.

“This week, the younger Thomas is reporting on the likely acquisition of Bresnan Communications for $1.3 billion by Cablevision, the US cable giant controlled by the Dolan family. Last week, she wrote about well-known investor Carl Icahn and his agreement to withdraw his slate of board nominees at biotech company, Genzyme.

“According to NewsBios.com, which provides journalist dossiers and in-depth personal background information to major corporations and public relations firms, the FT’s Ms. Thomas assumed the US M&A beat earlier this year, after spending two years writing on financial services and regulation for the paper’s influential Lex column. She has also covered media and property.

“Sharing ‘twin’ bylines in the journalism world is far from unique. Often reporters who have the same first and last names differentiate themselves by including a middle name or initial, or by using a nickname or their middle name alone along with their surname.”

Read more here.

FT begins putting blogs behind paywall

by

Felix Salmon of Reuters reports that The Financial Times has begun puttings some of its blogs behind a paywall.

Salmon writes, “The post has received three comments so far, all of which are from subscribers to the print newspaper who say that they will henceforth no longer read the blog.

“The move makes sense in a kind of tyranny-of-consistency way: the FT.com site believes that paywalls are the way to go, Money Supply is on the FT.com site, therefore Money Supply must be behind the paywall. But beyond that, it’s silly.

“For one thing, the best reason for newspapers to put a paywall around their website is to support the circulation of the print product, where readers are much more lucrative in terms of both subscription and advertising revenue. Newspapers with free websites fear that their print readers will desert the newspaper for the online product, and they put up paywalls to make that decision less attractive.”

Read more here.

Spiegel joins FT from WSJ

by

The Financial Times announced Thursday the appointment of Peter Spiegel as its Brussels bureau chief.

Spiegel will return to the Financial Times in August after just over a year at the Wall Street Journal, covering foreign policy and national security issues from its Washington bureau, and three years as Pentagon correspondent for the Los Angeles Times, focusing on the wars in Iraq and Afghanistan.

Spiegel left the Financial Times in March 2006 after a six-year stint covering military affairs and the defence industry.  He worked from both the paper’s London headquarters and its Washington bureau, and has traveled extensively in Iraq and Afghanistan covering the ongoing conflicts.

Lionel Barber, editor of the Financial Times, said in a statement: “I am delighted that Peter is returning to head up the FT’s Brussels bureau.  His appointment comes at a very important time during the eurozone crisis, and he will be instrumental in telling the next part of the story.”

Spiegel will report to deputy and European editor Martin Dickson when he takes up the post in August. He replaces Tony Barber who is returning to London in the autumn, initially to work on a special editorial project. Barber has led the four-person Brussels bureau since September 2007.

FT app wins award

by

The Financial Times won an Apple Design Award for its iPad app on Tuesday.

One of only five winners, the FT app was the only news app to be included at the ceremony held at the Apple Worldwide Developers Conference in San Francisco. The Apple Design Awards recognize iPhone and iPad applications that demonstrate technical excellence, innovation, technology adoption, and quality.

The FT iPad app has already proved successful with 150,000 downloads in the first three weeks of launch. The iPad app has also had a positive impact on the bottom line, with 20 percent of all FT.com subscriptions coming through the app in the first weeks of availability.

Rob Grimshaw, managing director of FT.com, said: “We have been delighted by the success of the FT iPad app to date and initial downloads and average session lengths continue to exceed our expectations. The Apple Design Award is the icing on the cake.”

The app is available for free and is integrated into the FT.com access model whereby registered users will have access to 10 free articles a month before having to subscribe. Luxury watchmaker Hublot will continues to sponsor completely free access to FT content through the app until July 31 following free registration.

FT's iPad app outsells its iPhone app

by

The Financial Times‘ iPad app has registered three times more downloads in its first two weeks since launch, than its iPhone app managed, according to the publisher.

John Reynolds of MediaWeek writes, “The Financial Times has recorded around 130,000 downloads of its iPad since it was made available in the US around two weeks ago. No figures are yet available for the UK launch of the FT iPad app last week.

“Both the FT iPad app and FT iPhone app were free of charge to consumers in the two-week period.

“Steve Pinches, lead product development manager of FT.com, said: ‘The FT iPad has had three times the amount of downloads in the first two weeks than on the FT iPhone add during the same period.’

“He added: ‘This is particularly remarkable considering that we launched the iPad app ahead of the international launch, so the overwhelming majority of users who downloaded the FT iPad were from outside the UK.’”

Read more here.

FT not giving up on print

by

Robert Andrews of PaidContent.org reports that the Financial Times parent is distancing itself from comments made earlier this week by a Pearson executive about the sun setting on print newspapers.

Andrews writes, “Today, Pearson distanced itself from Madi Solomon’s remarks, saying they were incorrect.

We’ve got no plans to scale back the print operations. We’ve got 23 print sites, we are opening new ones – we opened Abu Dhabi this year and are hopeful of being able to commence printing in India some time soon,’ a spokesperson told paidContent:UK.

‘The print readership is actually growing for the FT. We’re gaining on all the big reader surveys — more people are reading the FT in print than ever before. Our print revenues are showing good growth.’ The spokesperson said Pearson sees print and digital as ‘complementary, not substitutional.’

It’s clearly something you would monitor over time,’ Pearson’s spokesperson added. ‘If you got to a point where digital was growing extremely rapidly and print was falling very fast in a particular geographical area, that might be something you’d want to look at … on a case-by-case basis.’”

Read more here.

Gillian Tett and the Financial Times

by

Peter Lauria of The Daily Beast writes about the Financial Times’ growing influence in the United States and the rise of its U.S. editor, Gillian Tett.

Lauria writes, “The horrible financial climate has been great for Tett, whose authoritative voice has given the FT the authoritative voice documentating the global economic meltdown, while her camera-ready looks have made her the go-to journalist for television outlets across the globe. In ascending to the highest editorial position at the Financial Times, Tett has managed to make the august, salmon-hued broadsheet two things never identified with it before: trendy and sexy.

“‘The FT has become a sort of status symbol, people want to show off that they read it,’ says Reed Phillips, managing partner of boutique media advisory firm DeSilva & Phillips. ‘They’d rather leave the FT out on the coffee table than The Wall Street Journal.’

“‘Status symbol’ isn’t a word recently associated with the newspaper industry, but the FT has been an anomaly. Long thought of as a British newspaper, the FT has quadrupled its circulation in the U.S. to 137,000 and now has more readers stateside than it does in the U.K. (worldwide circulation: 401,000). Meanwhile, its website boasts 2 million registered users, and 126,000 people pay for subscription services—digital products accounted for 73 percent of the FT Group’s revenue last year, while advertising only accounted for 19 percent, a near reversal from a decade ago that underscores a desire among all media organizations to be less reliant on advertising.”

Read more here.

FT prepares to launch iPad app

by

Daniel Farey-Jones of MediaWeek writes that the Financial Times is getting ready to launch its iPad application.

Farey-Jones writes, “The app, currently in beta, takes its navigational lead from the FT’s website rather than the print edition, but in a nod to the feel of the newspaper it uses the same font.

“Instead of presenting users with a turning page replica of the paper, the app resembles a cleaner, stripped-down version of FT.com, with content being refreshed throughout the day.

“As well as news, analysis and comment laid out in sections that mimic the website, live market data and personal portfolio details are also available via the app. A physical, scrolling browsing method is used to access the different sections.

“The FT has had a development team based in Colorado working on the app for five weeks, with the project beginning before the team had seen an actual iPad.”

Read more here.

Biz media dominate top of the Media Power 50 list

by

Five of the top 10 media in the BtoB Magazine’s Media Power 50 list are business media organizations.

They include The Wall Street Journal at No. 1, CNBC’s “Power Lunch” at No. 4, The Financial Times at No. 6, Forbes at No. 7 and Bloomberg BusinessWeek at No. 8.

For “Power Lunch,” Kate Maddox writes, “The two-hour program, which airs Monday through Friday at noon ET, provides extensive coverage of the stock markets, business news, real estate, public policy and other important topics of the day.

“‘We feel the program delivers great strength in business and financial news coverage and certainly makes sense for our b-to-b and financial clients,’ said Dolores Marsh, director of broadcast services at Doremus, New York, which has bought advertising time on the program for clients including FINRA (Financial Industry Regulatory Authority), Knight Capital and Russell Investments.

“‘The large range of topics available within the two-hour segment enables us to reach the target audience they deliver—top management, business decision-makers and affluent investors,’ Marsh said.”

Read more here.