Tag Archives: CNBC
Discussing Friday’s Bloomberg announcement
by Chris Roush
Here is a video of Chris Roush, Walter E. Hussman Sr. Distinguished Scholar in business journalism at the University of North Carolina, talking with CNBC’s Maria Bartiromo and Steve Liesman about Bloomberg LP’s announcement that it will have an audit of its internal procedures.
“Squawk on the Street” gets new co-anchor
by Chris Roush
Nik Deogun, editor in chief and senior vice president at CNBC, sent out the following staff announcement on Friday morning:
I’m pleased to announce that after a successful stint as co-host of “Worldwide Exchange” in London, Kelly Evans has returned to the U.S.
Starting Monday, Kelly will join the “Squawk on the Street” team as co-anchor, bringing her deep knowledge of the markets and economy to the program.
Prior to arriving at CNBC 15 months ago, Kelly was a reporter and columnist for The Wall Street Journal, penning the influential “Ahead of the Tape” column. She also hosted the daily “News Hub” program on WSJ.com.
Please join me in welcoming Kelly back to the U.S.
CNBC.com adds to its staff
by Chris Roush
Xana Antunes, the executive editor and vice president of CNBC.com, sent out the following staff hires out on Tuesday afternoon:
We have two more people coming aboard, coincidentally both celebrated micro-bloggers (among their many other talents.)
Amy Langfield is joining our Enterprise team as a content editor. She comes to us from NBCNews.com, where she reports and edits stories for the business sections of Today.com and NBCNews.com. Previously, Amy created and ran the NewYorkology website and served as editor, lead reporter and resident photographer. She used the award-winning site and Twitter feed to share everything her audience could possibly want to know about what was going on in New York. It grew into an indispensable guide for the city’s tourism and hospitality industries, as well as for visitors and locals.
Amy took the local route into journalism, rising to become assistant city editor at the LA Daily News. She also spent time in Prague, working for Czechoslovakia’s first English-language newspaper. (She launched its business section.) Amy had stints at Reuters and ABCNews.com, where she reported and edited stories on a broad range of topics, including business, technology, media and travel.
Kelli Grant is coming aboard our Enterprise team as a writer, focused on consumer news. She joins us from MarketWatch.com (formerly SmartMoney.com), where she launched the “Deal of the Day” column in 2005 and built it into one of the site’s most popular features. She cut her teeth as a reporter while in college, reporting part time on the crime and local news beats for The Ithaca Journal and writing feature stories for the Star-Gazette in Elmira, N.Y. After graduating, Kelli learned the money beat as Marshall Loeb’s assistant, ghost writing his “Daily Money Tips” column for MarketWatch and reporting features under her own byline.
Kelli has appeared regularly on both TV and radio, hosted digital video shows and podcasts and has won multiple awards for her writing. She even shared honors a few weeks back with our very own John Carney as one of Time.com’s “140 Best Twitter Feeds of 2013.” As if switching jobs was not enough this year — Kelli is also in the process of moving to Fort Lee, N.J. and planning her September wedding. After eight years of car-less city living, I know she will welcome tips from anyone skilled at parallel parking.
I am thrilled to welcome them both to CNBC Digital. Amy starts on Monday, May 20 and Kelli starts on Tuesday, May 28. Both will report to Jeff Nash.
CNBC and Yahoo Finance start third online show
by Chris Roush
Yahoo Finance and CNBC have launched their third online show, which is called “Talking Numbers.”
Hosted by CNBC’s Brian Sullivan, “Talking Numbers” discusses investment opportunities by analyzing stocks from both a technical and fundamental point of view.
“Talking Numbers” aims to teach viewers how to harness both the technical and fundamental data points to become better investors. The daily online show will be divided into three self-contained segments, featuring discussions between Sullivan and two market professionals — Richard Ross (“The Chartist”), Auerbach Grayson global technical Ssrategist, and Enis Taner, CFA (“The Trader”), RiskReversal.com global macro editor.
“Talking Numbers” is targeting both active investors and beginners looking to learn more about technical analysis as its viewers. In addition to the daily online show, the site will feature interactive elements including video tutorials; a dedicated Twitter feed that will host an ongoing “technical vs. fundamentals” debate; and custom charts and data – all designed to create a dialogue between the pros on the panel and the active investor.
Since first announcing their partnership in June 2012, Yahoo Finance and CNBC have also started shows such as Off the Cuff and Big Data Download.
The Onion mocks CNBC
by Chris Roush
Linette Lopez of Business Insider writes about how the satirical news site The Onion has mocked business news network CNBC with a story.
Lopez writes, “In terms of business news, though, no network has been more criticized than CNBC. The channel was mentioned over and over again in Heleine Olen’s recent book “Pound Foolish: Exposing the Dark Side of the Personal Finance Industry,” and even before that, USA Today, Jon Stewart and more accused the network of working investors into a frenzy for ratings.
“Well now it’s The Onion‘s turn. Check out this headline —‘Everyone Who Started Watching ‘Mad Money’ In 2005 Now Billionaires’.
“An excerpt (from The Onion):
“[Host] Jim Cramer turned out to be 100 percent accurate with every stock he said to buy, sell, or hold; I started out by investing $600, and now I have a net worth of $4.1 billion,’ said former dishwasher Paul Welling from the plush 100-seat TV room aboard his custom luxury yacht. ‘All I had to do was follow Jim’s investment instructions and then sit back as the millions upon millions rolled in every day for the past eight years. And actually, I myself watched no more than three times weekly, and today I own a media conglomerate.’”
Read more here.
CNBC.com viewers up 50 percent in April
by Chris Roush
CNBC.com was visited by 8.2 million unique users in April, up 50 percent compared to the same time period last year, according to data from comScore Media Metrix.
This is the site’s best April and third best month ever in terms of unique visitors since the site was launched.
CNBC’s iPhone application posted 589,000 unique visitors, a 7 percent increase year-over-year, according to Omniture.
CNBC mobile Web recorded 2.7 million unique visitors, a 21 percent increase year-over-year.
And CNBC’s iPad application posted 430,000 unique visitors, flat compared to last year.
Fixing CNBC in seven simple steps
by Chris Roush
Adam Warner of Schaeffer’s Research has seven steps he believe will fix the problems at CNBC.
Here are some of them:
So here are a few suggestions, some of which are actually real suggestions.
- Hyper-focus on what’s moving today: I know this is poor long-term investing advice. It’s best to ignore the short-term noise and concentrate on longer-term planning. Short-term trading is a net losing proposition. But CNBC’s goal is eyeballs. If a stock is hot for an hour or a day, focus more there and focus less on the old standbys. I don’t need to hear every single micro development in Facebook Inc (NASDSAQ:FB), or Apple Inc. (NASDAQ:AAPL), or Goldman Sachs Group, Inc. (NYSE:GS), unless it is actually causing the stock to move. Long term (OK, old) investors in mansions or country clubs or five-star hotels may be your “core” audience, but short-term stock flippers are going to be your variable audience.
- You’ve said in the past you want to model CNBC on sports coverage. “Squawk Box” is kind of the pre-game show, “Power Lunch” is halftime, etc. Well, that’s great, but the trading hours are the actual game itself in that case. And in actual sports, no one knows what’s going to happen (well, except for in the NBA). So treat it like a sporting event, and go where the story takes you. If there’s a better “game” going in gold, or bitcoin, or real estate (or some small biotech), go there. As Cramer once said, there’s always a bull market somewhere, so find it in a timely manner. In short, give us more shows like “Fast Money,” in my opinion. I know this adds to the gambling nature that the U.S. News guy wants to get rid of, and he’s right, but so what? That’s what sells. You’re a network, not a financial planner. Let the actual financial planner talk some sense.
- On a related subject, fewer CEOs. I don’t need to hear every single utterance from Jamie Dimon, et. al. It adds literally no value. Between legal restrictions, general aversion to say anything controversial, and softball questions, it’s a complete waste of time. Just stop.
Read more here.
SmartMoney consumer reporter headed to CNBC
by Chris Roush
Kelli B. Grant, the senior consumer reporter at SmartMoney.com, is leaving the online personal finance magazine for a job at CNBC on its website, a CNBC executive confirmed to Talking Biz News.
She will be on the enterprise team run by Jeff Nash, who joined CNBC.com last month from SmartMoney as well. Nash had been editor of SmartMoney.com.
Grant has been at SmartMoney since June 2005. She teaches consumers how to save money and spend it wisely through the popular Deal of the Day column three times a week. Her columns were promoted in SmartMoney magazine before the print publication was killed last year, and have been reprinted in the Wall Street Journal, AOL, MSN, Yahoo! and Diversion magazine.
She has also served as a SmartMoney.com source for television and radio interview, and also report savings tips in SmartMoney TV’s weekly Three Tips videos.
Before that, she was a reporter and an assistant to Marshall Loeb at Marketwatch.com.
Grant is a 2004 graduate of Ithaca.
Shactman leaves CNBC for MSNBC
by Chris Roush
Brian A. Shactman, who joined CNBC in June 2007 as a general assignment reporter and fill-in anchor for business day programming, is leaving the network to host MSNBC’s “Way Too Early.”
He’ll begin on Monday, May 13 and will also contribute to “Morning Joe.”
He covered a range of stories for the network, including the BP Oil Spill, the fall of Bear Stearns, the final Space Shuttle launch and Hurricanes Isaac and Sandy. In 2012, Shactman was nominated for an Emmy Award for his coverage of the oil boom in North Dakota.
Previously, Shactman hosted “CNBC Sports Biz: Game On” on the NBC Sports Network and “Worldwide Exchange” on CNBC.
In addition to his business-day responsibilities, Shactman has been the sole correspondent on documentaries for the network including “Cigarette Wars,” “America’s Oil Rush” and “Dangerous Trade: Exotic Animals.”
Prior to CNBC, Shactman worked at the NBC owned-and-operated station in Connecticut, as well as ESPN. Shactman won the Associated Press award for a documentary on Hall of Fame basketball coach Geno Auriemma in 2003. He also received three regional Emmy nominations in 2002 for his sports anchoring and reporting.





