OLD Media Moves

Fox Business Network vs. CNBC in daily ratings

March 31, 2011

Bill Gorman of TVbytheNumbers.com has ratings data for Fox Business Network and CNBC that shows how they performed on Tuesday.

Fox Business announced last week that it would be rated publicly by Nielsen for the first time.

The numbers show that for the day, CNBC had an audience of 169,000 viewers while the three-and-a-half-year-old Fox Business had an audience of 57,000 viewers. In the key 25- to 54-year-old demographic, CNBC had 49,000 viewers and Fox Business had 14,000 viewers.

Among viewers between 35 and 64, CNBC had 88,000 viewers while Fox Business had 33,000 viewers.

During primetime, CNBC had 213,000 viewers, while Fox Business had 64,000 viewers. In the 25 to 54 age bracket, CNBC had 84,000 viewers to 22,000 for Fox Business. And in the 35 to 64 demographic, CNBC had 118,000 viewers to 40,000 for Fox Business.

See all of the data here.

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