WSJ tops among print publications in reader income
The Wall Street Journal readers have the highest median annual income of all print publications, according to Mediamark Research & Intelligence’s MRI Fall 2009 report.
Sean Callahan of BtoB Magazine reports that Journal readers make $135,740.
Callahan writes, “Twelve other print publications had readership with median household income above $100,000, which indicates a business-oriented audience.
“The other 12 are: Barron’s ($126,710); The Economist ($124,701); United Hemispheres ($120,809); Washington Post Sunday ($120,400); The New York Times Sunday ($118,471); The New York Times daily ($115,816); American Way ($108,522); CondÃ© Nast Traveler ($106,407); The Atlantic ($104,786); Southwest Spirit ($102,505); Architectural Digest ($101,159); and Yachting ($100,740).”