The Wall Street Journal has promoted Suzanne Vranica to advertising editor and hired Mike Shields from Adweek to work on a special project with more details to be released later
Vranica has been with the Journal since 2003. Her coverage areas include advertising companies such as Omnicom Group Inc., WPP PLC, Publicis Groupe and Interpublic Group of Cos. She is interested in the business of advertising including industry topics such how media and advertising is being transformed by technology.
Vranica makes frequent appearances on media outlets to discuss advertising and marketing topics.
Shields was a digital editor at Adweek for two years. Before that, he worked as a senior editor for nine months at Digiday and as a senior editor at Mediaweek for six years.
Shields, who is a senior editor at The Journal, is a Notre Dame graduate.
