Quartz, Atlantic’s forthcoming biz news site, hires Economist media editor

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Joe Pompeo of Capital New York reports that The Atlantic’s new business news site Quartz has hired The Economis’s media editor.

Pompeo writes, “Quartz has hired The Economist‘s media editor, Gideon Lichfield, to oversee its news content. Lichfield also previously served as The Economist‘s deputy digital editor, a role in which he helped develop the magazine’s online strategy. (His new title at Quartz will be global news editor.)

“‘He’s an amazing journalist and an amazing thinker about digital media,’ said Quartz editor-in-chief Kevin Delaney. “That’s the combination at the core of what we’re doing at Quartz.’

“But that’s just it: What are they doing at Quartz?

“An elaborate geological metaphor and an appealingly simple URL are behind the name, which will live online at the two-character qz.com. Delaney recently told Forbes that the intent is ‘to cover obsessively the tectonic shifts in the global economy.’”

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