Puget Sound Biz Journal launches TechFlash site

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The Puget Sound Business Journal on Wednesday launched its new technology news site, called TechFlash, that will be written by the two Seattle Post-Intelligencer tech reporters it hired last month.

The site will be led by veteran journalists Todd Bishop and John Cook. The top story on the site Wednesday is about a new company being formed by Microsoft founder Bill Gates.

“We intend to build the region’s pre-eminent technology news source, filled with breaking news and useful data, and enriched by the participation and involvement of people throughout the technology community,â€? said Emory Thomas Jr., publisher of the Business Journal and TechFlash, in a statement. “By bringing Bishop and Cook into the Business Journal fold with our own national award-winning staff writer Eric Engleman, we have assembled a dream team of tech reporting expertise.â€?

Bishop and Cook will blog on the new site, with Bishop covering companies such as Microsoft, and Cook covering venture capital, startups and entrepreneurs.

TechFlash will draw not only on the subscriber base of the Business Journal, but also on the bizjournals.com network of local business journal sites, which reaches more than 8 million monthly unique visitors.

TechFlash will offer insight, analysis and breaking news on the Pacific Northwest’s growing technology industry, from startup companies to tech giants such as Microsoft , Amazon.com Google and others.

The site will also include guest columnists and interactive features.

The beta version of TechFlash launched today, with additional features such as an online tech job board to be added over time.