New WSJ Live site launches
by Chris Roush
The Wall Street Journal launched Thursday a new WSJ Live video web site enabling users from across the digital network, including WSJ.com, MarketWatch.com, Barrons.com and SmartMoney.com, to watch and share videos from a central platform.
The new site mirrors the look, feel and user experience of the WSJ Live app currently available on 18 platforms, including iPad, set-top boxes and Internet-connected televisions. In addition to centralizing all video across the digital network, the site provides a significantly improved viewing experience by putting all content in HD.
WSJ Live will soon be adding Facebook Open Graph integration, allowing Facebook users to easily share videos watched on WSJ Live with their social network.
Other highlights of the WSJ Live video site include enhanced social sharing capabilities, on-screen notifications and alerts when a live show is airing, and quick access to WSJ Live’s expanding programming guide and weekly programming schedule
The new site replaces the individual video centers on the various network properties, and dovetails with the launch of two new shows in the past month, “DC Bureau” and “Asia Today.”
Airing Fridays at 11 a.m. ET, “DC Bureau” is a new weekly politics show hosted by bureau chief Jerry Seib. “Asia Today” is a live daily news show based out of the Journal’s Hong Kong bureau and airs weekdays at 6:30 a.m. ET.
WSJ Live now consists of more than four hours of live programming each day, and is available on WSJ.com, iPad, iPhone, Apple TV, Roku, Samsung Internet-connected televisions, and a dedicated YouTube channel.